Music Pool Berlin Community Evening: Independent Label Market: Berlin x Torstraßen Festival 2018
Entrance Free / Eintritt Frei
Topic: The role of record labels today (and how to work with them as an artist)
Record labels have always been central players at the core of the music industry, helping musicians and producers in their artistic development, strengthening scenes around peculiar styles and genres and working as a point of convergence for like – minded artists, cultural operators and music fans.
But... what exactly does a record label do? At this Music Pool Berlin Community Evening, we want to explore how the role of record labels has changed during the latest years, understand at what stage of an artist career does a label get involved and provide some useful tips for artists on what’s the best way to approach record labels. In the context of the Torstraßen Festival x Independent Label Market, we gathered together a mixed group of London and Berlin based music industry professionals, all ranging from diverse experiences and backgrounds but with a common independent approach, to help us uncover the issues above.
Chrissie Niestroj/ Domino Recording Company / Domino Deutschland: Chrissie started out in the music industry in London after completing her BA with a dissertation about a new digital service provider: Spotify. Her first gig was with an online music PR company, where she developed an interest in social media management. When she moved on to Quest Management (Arcade Fire, Lykke Li, Marina & The Diamonds) Chrissie built relationships with the key digital players in the music market, seeking out new business models in the digital sphere. In 2014 she moved to Berlin and started working for indie label Domino, where she is a project manager and digital marketer. She also teaches a digital music module on the BA Music Business degree at BIMM Berlin.
Sofia Ilyas/ FLOAT PR: In 2015 Sofia Ilyas launched Float PR and from the offset gained high-profile clients such as Dishoom and Carhartt WIP. Sofia founded Float the record label in 2017 which focuses on music releases, events and clothing. For the labels launch event Sofia curated a evening centered around the piano combining jazz, dance and grime to an audience of over 600 at the Union Chapel. Sofia was previously at Erased Tapes for five years where she was an integral part of raising the profiles of artists such as Nils Frahm as well as the label. She has a monthly show on Soho Radio.
Monique Recknagel/ Sonic Pieces: Monique Recknagel is the owner of Sonic Pieces – a Berlin based boutique record label launched in 2009. Since then she has handpicked and -crafted over 30 releases from national and international artists working at the egde of contempory, classical and experimental music. Despite having an economic background, Monique always kept following her interest in music. After moving to Berlin in 2002 she started doing radio and later also arranged concerts. Starting the label wasn´t intentional, but perhaps an obvious step.
Rainer Scheerer/ SPRINGSTOFF: Rainer Scheerer is a Berliner Artist & Entrepreneur. His Music Label / Booking Agency SPRINGSTOFF is an Independent Music Company. Rainer is a member of the Sandbox Network. With his classical background he see music and performance art in a holistic way, not only to make money, but to create art and change how we see / feel / hear the world of music.
Drinks, music and networking can be enjoyed before and after the talk between the stalls of the market traders into the hallowed halls of the iconic Volksbühne Berlin.
The panel will precede Torstraßen Festival’s final (and biggest) concert, which takes place on the Volksbühne stage and will feature rising Australian superstar Alex Cameron, the toast of Canadian critics Lido Pimienta and Berlin’s favourite Italo Pop duo Itaca. More info: TSF Super Sunday: Alex Cameron, Lido Pimienta, Itaca Tickets still available at VB Vorkasse/ ticket office
Moderator: Eric Eitel (Music Pool Berlin/ alltogethernow)
Venue: Roter Salon / Volksbühne, Volksbühne Berlin,
Linienstraße 227, 10178 Berlin
Start of the discussion: 14:30
Further Information here